In 2000, the first Singapore Food Expo (SFE) was organised and held at Singapore Expo. The objective was to promote local brands at home, in a difficult economic period then. The success of the Expo went beyond our expectations. As such, the event has become a yearly calendar event widely anticipated by consumers and visitors alike. Till today, Singapore Food Expo remains as one of the best visited consumer show in Singapore, with visitorship of more than half a million.

Pride as the dedicated food event created by the industry for the industry, Asia Pacific Food Expo has attracted international pavilion from the likes of Bangladesh, China, Indonesia, Korea, Malaysia, Taiwan, Thailand, Turkey and more. APFE aims to bring the best food form the Asian region into Singapore. The show has generated a consumer with a visitorship of more than half a million.