Singapore Food Manufacturers' Association
Singapore Food Manufacturers' Association

Event Information

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SBF Internationalisation Series – FMCG Food Exports

Date: 01 Aug 2023

Time: 2:00 pm - 5:00 pm

Venue: SBF Seminar Rooms
160 Robinson Road, #06-01 SBF Centre, Singapore 068914


Jointly Organised by: SBF and SFMA

Programme Highlights
- Introduction to Global Connect@SBF
- Introduction to SBF FTA services
- Industry Case Studies, FMCG insights
- Job Development Partner (JDP) Programme


1:50pm - 2:00pm | Registration

2:00pm - 2:05pm | Opening by Industry Transformation Advisor (ITA)
by Alex Teo (SFMA)

2:05pm - 2:15pm | Introduction to Global Connect@SBF
by Teo Chi Howe (Senior Manager,Business and Industry Engagement, SBF)
The Global Connect initiative is aimed at promoting international business collaborations and partnerships. It serves as a platform for Singaporean companies to expand their global reach and explore new opportunities abroad via our Learn, Land and Localise suite of services, including market insights, networking events, and business matching services.

2:15pm - 2:25pm | Introduction to SBF FTA services
by Poon Wing See (Manager, International Policy and Engagement, SBF)
The SBF Free Trade Agreement (FTA) services to assist businesses in leveraging the benefits of FTAs. These services include guidance, resources, and support to navigate the complexities of international trade agreements and maximize market access opportunities for Singaporean companies.

2:25pm - 3:30pm | Preparing FMCG products for exports by ITA
by Alex Teo (SFMA)
Industry pain points covering food certifications, international nutritional labelling requirements, ingredients compliances, allergens requirements, product design standards, logistical carton design and trade compliance basics.

3:45pm - 4:00pm | Job Development Programme – Food export frameworks
by Alex Teo (SFMA)

4:00pm - 5:00pm | Local to Global: Succeeding in the International FMCG Food Market
by Tonya Tan (Founder & Business Transformation Enabler, World Future Enterprises)
Gain valuable insights and strategies to empower your decision-making and establish a strong presence in the dynamic international FMCG food market. Discover the key considerations that are vital for successfully entering this lucrative industry. The significance of market research and findings, harness the power of consumer preferences and trends, master competitive analysis and pricing strategies, unlock the potential of branding and localization and optimize distribution channels.


Participation Fee:
Member Price - S$0
Non-Member Price - S$0

Registration Closed!

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